Traverse City Cherry Festival 2025: The Ultimate Guide
The National Cherry Festival in Traverse City is one of Northern Michigan’s biggest summer and events, and I’ve watched it grow over the years from a local fair into one of the most popular summer festivals in Michigan!
Welcome to the 2025 Traverse City Cherry Festival!
I can’t wait for the sweet, vibrant energy that takes over Traverse City every summer—and the 2025 National Cherry Festival is shaping up to be one of the best yet. If you’re planning a trip, let me help you make the most of your festival experience, from the biggest parades to the best cherry pie in Michigan.
This fun Michigan festival is set on the shores of Lake Michigan’s Grand Traverse Bay, and is one of the most-anticipated events in northern Michigan and offers fun for everyone. From live music acts from top performers, an airshow and a parade to carnivals rides, a bustling farmers markets, a pancake breakfast and more, this is an exciting, eight-day celebration of Michigan cherries!
When Is the Cherry Festival in Traverse City?
The 2025 National Cherry Festival runs from June 28 to July 5, 2025—eight days packed with family fun, cherry treats, and unforgettable event. Mark your calendar and get ready for a week you won’t forget!
Where Is the Festival Located?
Most events are centered around the Open Space Park, right on the waterfront near Clinch Park Marina in downtown Traverse City. But you’ll find festivities, food, and fun popping up all over town, so be sure to check the event calendar for specific locations.
2025 Cherry Festival Highlights: Must-See Events & Activities
The Parades
- Community Royale Parade
July 3, 2025, 6:30 PM
Route: Front St → Union St → 7th St
This parade blends the best of the Heritage and Junior Royale Parades, featuring school floats, marching bands, and the Cherry Queen cour. - Cherry Royale Parade
July 5, 2025, 11:15 AM
Route: Front St → Union St → 13th St
The grand finale! Expect elaborate floats, lively bands, and the crowning of the National Cherry Queen.
Air Show Over West Bay
June 28 & 29, 2025, 1–4 PM
The U.S. Air Force F-22 Raptor and U.S. Marines F-35B Lightning II teams headline this year’s show. The best viewing is from any West Bay beach, and practice flights usually happen Friday for a sneak peek without the crowds.
Arnold’s Amusements Midway
June 28 – July 5, 11 AM – 11 PM
Carnival rides, classic games, and fair food—right downtown, with a bayfront view. This is a must for families and anyone young at heart.
Headliner Concerts
Big names take the stage at the Open Space. 2025’s lineup includes Tyler Hubbard, Trace Adkins, T.I., Weird Al Yankovic, Hinder, Buckcherry, and Pop Evil. Tickets sell fast, so grab yours early.Cherry Festival Arts & Crafts Fair
June 29, 10 AM – 6 PM
Union Street transforms into a creative marketplace, featuring over 100 artists and crafters. It’s the perfect spot to find a unique souvenir.
Cherry Farm Market & Beer Tent
June 28 – July 5, 10 AM – 10 PM
Sample cherry products from local farms and enjoy Michigan brews at the festival’s beer tent.
Cherry Pit Spitting & Pie Eating Contests
- Pit Spit Contest (Adults): June 28, 30, July 2, 4 & 5, 6–7 PM, Open Space Park
- Pie Eating Contest (Kids): June 30, July 1, 3 & 4, 1–3 PM, F&M Park
- Pie Eating Contest (Adults): June 30, July 2 & 4, 5–6 PM, Open Space Park
Registration is free and on-site. Come hungry and ready to compete—or just cheer on the contestants!
Tournaments & Races
From beach volleyball and pickleball to the Festival of Races (5K, 10K, 15K, half-marathon, and kids’ fun run), there’s an event for every athlete.
Ultimate Air Dogs
July 3–5, Open Space Park
Watch talented pups leap into the water in this popular dock-jumping competition. Free to watch, but registration is required for competitors
Insider Tips for national Cherry Festival-Goers
- Festival with pets: Only service animals are allowed at most events, but there are a few pet-friendly activities like the Kids Pet Show and Ultimate Air Dogs
- Most events are free: Over 85% of festival activities don’t cost a thing, but some concerts and foodie events require tickets—plan ahead!
- Parking: Use downtown garages or festival shuttle lots. Arrive early for the best spots.
- Where to stay: Book your Traverse City lodging early—hotels fill up fast during festival week.
- Cherries to go: Visit local u-pick farms or the Cherry Farm Market for the freshest fruit.
Where to Eat at the Cherry Festival
You’ll have not trouble finding food at the Cherry Festival. From vendors booths to beer and wine tents, you’ll be surrounded by options for food. If you’re looking for a restaurant, be sure and check out our locals guide to some of the best restaurants in Traverse City. Writer Natalie Hardy of travelovermiway.com is a long-time Traverse City resident and local foodie who shares her favorite spots for a bite!
Parking & Shuttles at the Cherry Festival
Parking in downtown Traverse City can fill up quickly during the festival, so I always recommend arriving early or using the convenient shuttle service. The city offers several public parking decks and lots near the festival grounds, like the Larry C. Hardy and Old Town Parking Decks, as well as metered street parking. Special event rates may apply during peak festival days.
To make things even easier, the Bay Area Transportation Authority (BATA) runs a free Cherry Festival Shuttle (Bayline) from major park-and-ride lots, including Meijer, Northwestern Michigan College, and Woodland Creek. Shuttles run every 15 minutes and drop you off right near the action.
Want all the details, maps, and insider tips? Check out my complete Traverse City Cherry Festival Parking Guide for 2025!
Why I Love the Traverse City Cherry Festival
Every year, the Cherry Festival brings together everything I love about Michigan summers: fresh fruit, live music, lakeside sunsets, and a community that knows how to celebrate. Whether you’re here for the parades, the pie, or the air show, I promise you’ll leave with sweet memories—and probably a cherry stain or two.
Plan Your Visit
Ready to experience the Traverse City Cherry Festival? Start planning now! Check the official event calendar for updates, book your stay, and get ready for a week of cherry-filled fun in the heart of Michigan.